Write

Better copy, written from what your audience objects to.

99takes writes challenger versions of your headlines, ads and page sections: from a run’s objections, from customer voices or from your positioning. Without made-up proof, and then tested blind against your current copy.

Start free Three headline versions cost about 6 credits. 350 credits to start.

Claude · 99takes connected

Write better headlines for our hero. Purchasing got stuck on the missing price.

write_challengerfrom the objections in this run

Three versions cost about 6 credits.Start

Three versions

Proof firstFixed price per site, term [PROOF: minimum term]. No setup project.

BenefitRate your suppliers within one week, from [PROOF: entry price]

Headline onlyYour buyers decide, not the spreadsheet

Where proof is missing, there is a placeholder.

simulate_copytested blind against your version

Verdict

Version 2 wins with the core. Written from this jury’s objections, so a win here is to be expected. The market decides.

Build out the whole page like that.

start_buildstep 1: openingno credits

Build-out

Opening
…
Call to action

At the end the finished page has to beat the old one.

I’ll write three variants for the offer. Each says what it changes and what stays the same.

Example with made-up data

What you can ask

Four ways to write.

Challenger versions

4 to 18 credits

Headlines, ads, subject lines, page sections. From a run’s objections, from customer voices and research, or with no template at all from your positioning and narrative.

“Write three alternatives for our headline.”

Following a method

4 to 18 credits

For example AIDA, benefit-led or only new headlines. Tested like any other copy afterwards.

“Rewrite the page following AIDA.”

A page section by section

267 to 444 credits

Section by section, from the opening to the call to action. Each step has a winner; at the end the finished page has to beat the old one.

“Build out our landing page step by step.”

Variants of one section

price before the run

Two to six drafts against the same version, ranked, with a note on whether the gap between first and second place holds.

“Which of these four offer boxes holds up?”

No made-up proof

What isn’t backed up appears as a placeholder.

99takes does not write numbers, customer names or results that are not backed up anywhere. The versions are tested like any other copy, and the jury does not know where they come from.

99takes writes	99takes does not write
Versions from objections, customer voices and research	Numbers, customer names or results without proof
Placeholders like [PROOF: minimum term] where proof is missing	The win in advance: the jury tests blind
A note when a version comes from this very jury’s objections	The decision when the gap is within the noise: that one is yours